Jaká data o tomto odvětví skutečně existují, kdo je obvykle drží, v jaké granularitě a jak se k nim lze dostat. veřejná znamená otevřeně publikovaná; ke koupi prodává dodavatel; partnerství vyžaduje dvoustrannou dohodu; exkluzivní jsou fakticky uzamčená u jedné strany.
Položky v tabulce jsou zpracovány v angličtině.
| Kategorie dat | Kdo je drží | Granularita | Přístup |
|---|---|---|---|
| pricing | Providers' own websites and course catalogues; aggregator/marketplace platforms (tutoring and course comparison sites); sector associations… | Per course/lesson package, per provider, updated seasonally | veřejná |
| registry/licensing/permits | National transport authorities (driving instructor and driving school licences), civil aviation authorities (approved training… | Per provider/instructor licence record with status and validity dates | veřejná |
| employment & workforce | National statistical offices and labour force surveys (NACE 85.59 employment), providers' HR systems, instructor licence registers | Aggregate headcount/wages by class and region (statistics); per-instructor… | veřejná |
| financial filings | National company registers and commercial data vendors (Orbis, Creditsafe); listed education/training groups' investor reports | Annual accounts per legal entity; quarterly for listed groups | veřejná |
| quality & compliance testing | Driving test authorities (pass rates by school/instructor), accreditation and inspection bodies, awarding organisations holding… | Per provider or per instructor, per test/exam cohort, annual or quarterly | veřejná |
| reviews & sentiment | Google Maps/Business Profiles, Trustpilot, course marketplaces and tutoring platforms, social media | Per review per provider or per course/instructor, timestamped | ke koupi |
| transactional/sales | Private training providers, driving schools, language schools, online course platforms (Coursera, Udemy, local e-learning vendors)… | Per enrolment/booking transaction (learner, course, fee, date) | partnerství |
| incident/safety/claims | Fleet insurers of driving schools, civil aviation safety authorities (training-flight occurrence reports), providers' incident logs for… | Per incident/claim record | partnerství |
| booking/utilization/occupancy | Providers' scheduling/LMS and booking systems; booking software vendors serving driving/language/tutoring schools | Per class session or lesson slot: seats available vs filled, instructor and… | partnerství |
| maintenance & asset condition | Driving school and flight school fleet operators, vehicle inspection authorities (roadworthiness records), simulator vendors | Per vehicle/aircraft/simulator, per service or inspection event | partnerství |
| customer demographics | Providers' student records systems, online platform account data, funding bodies for subsidised adult training (e.g. labour ministries… | Per learner (age, gender, prior education, region); aggregated cohort reporting… | partnerství |
| communications/marketing performance | Providers' marketing teams, ad platforms (Google/Meta), lead-generation and course-comparison aggregators | Per campaign/keyword per day; per lead and conversion to enrolment | partnerství |
| sensor/IoT | Driving schools using in-car telematics/dashcams, flight training organisations with simulator and flight-data logging, e-learning… | Per lesson/session event stream, second- to minute-level | exkluzivní |
Sestaveno výzkumným systémem TriData z veřejných rejstříků, struktury odvětví a regulatorních vykazovacích povinností; aktualizováno s růstem podkladového katalogu. Samotný kód si vyhledejte ve vyhledávači kódů NACE.
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