Vilka data som faktiskt finns om den här branschen, vem som vanligen har dem, på vilken granularitet och hur åtkomliga de är. Öppna betyder öppet publicerade; köpbara säljs av en leverantör; partnerskap kräver ett bilateralt avtal; exklusiva är i praktiken inlåsta hos en enda part.
Tabellposterna är skrivna på engelska.
| Datakategori | Vem har dem | Granularitet | Åtkomst |
|---|---|---|---|
| pricing | Operators' own menus, food-truck locator apps and social media pages, aggregator sites (Roaming Hunger, Street Food Finder), delivery… | Per menu item per truck, updated irregularly | öppna |
| registry/licensing/permits | Municipal licensing departments, county/city health departments, state food-safety agencies, EU/national mobile vendor registers | Per operator/per vehicle permit record, with validity dates and permitted zones | öppna |
| employment & workforce | National statistical offices and labour agencies (division 56 breakdowns), payroll/scheduling SaaS vendors, operators | Sector-level monthly/annual aggregates; per shift per employee inside operators | öppna |
| financial filings | Company registries for incorporated operators and food-truck franchise groups, national statistical business surveys | Annual per legal entity; sector aggregates | öppna |
| quality & compliance testing | Local health inspection authorities (mobile food unit inspections), national food safety agencies | Per inspection event per vehicle, with violation codes and scores | öppna |
| reviews & sentiment | Yelp, Google Maps, TripAdvisor, Instagram/Facebook, delivery platforms | Per review with rating, text, timestamp, per truck | köpbara |
| customer demographics | Delivery and loyalty app operators, event organisers' attendee data, card-network derived spend panels | Per customer account or postcode-level aggregate spend panels | köpbara |
| transactional/sales | Mobile POS vendors used by food trucks (Square, Toast, Clover, SumUp), individual operators | Per transaction, with timestamp and item lines; aggregated daily per truck | partnerskap |
| sensor/IoT | Refrigeration and temperature-log monitoring vendors used for HACCP compliance, generator/vehicle telematics providers | Per sensor reading (minutes to hourly) per unit | partnerskap |
| geospatial/movement | Food-truck locator apps and event bookers, operators' own social posts, city permitted-vending-zone datasets, telematics providers for… | Per truck per stop (location + time window); permitted pitch locations per city | partnerskap |
| incident/safety/claims | Insurers specialising in mobile catering, fire services (LPG/propane incidents), vehicle accident registries | Per claim / per incident report | partnerskap |
| weather-dependent metrics | Operators and POS analytics vendors combining sales with meteorological services; national weather agencies for the weather side | Daily per location (weather public; sales-weather linkage internal) | partnerskap |
| booking/utilization/occupancy | Event and catering booking platforms, festival/market organisers, corporate catering intermediaries | Per booking (date, event, fee, location) per operator | partnerskap |
| inventory & supply chain | Operators, cash-and-carry / foodservice wholesalers (Sysco, Metro, Bidfood) serving small mobile accounts | Per purchase order / per SKU delivery; weekly stock counts | exklusiva |
| energy consumption | Operators (LPG and generator fuel purchases), event organisers supplying pitch electricity, fuel card providers | Per refill/purchase; per event pitch metering | exklusiva |
| communications/marketing performance | Operators' social media accounts, Meta/Instagram and Google business profile analytics | Per post/campaign, daily impressions and engagement | exklusiva |
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